Where children are both taught and understood.
Ruby Cole helps children thrive emotionally, socially and academically, through specialist tuition and coaching.
BSc Psychology (Hons) · Qualified Teacher Status · London Teacher of the Year Award 2021 · Assistant Psychologist Experience in Clinical Psychology · Psychological Researcher
Both taught and understood
I work with children aged 7 to 18 across coaching, specialist tuition, and 7+, 9+ and 11+ preparation. Some children come to me for confidence, friendships or managing change. Others come for academic support, whether that is catching up, keeping pace, or being stretched further. Many need both, and the two are rarely separate.
I work directly with every child and family myself. Nothing is passed on, nothing is outsourced.
Where shall we start?
Tell me what is on your mind for your child, whether that is confidence, friendships, catching up, or going further with 7+, 9+ and 11+ preparation. There is no wrong place to begin.
Confidence and resilience
For children who doubt themselves, avoid challenges, struggle to see their strengths, or find it hard to bounce back from setbacks.
Explore supportFriendships and social confidence
Support with communication, relationships and navigating friendship difficulties.
Explore supportChange and transitions
Preparing for a new school, year group, an international move, or another big change.
Explore supportOrganisation and independence
Practical support with routines, planning, attention, motivation and getting started.
Explore supportEmotional understanding & regulation
Helping children recognise, express and manage their thoughts, feelings and reactions.
Explore supportLearning and academic progress
Specialist teaching that builds subject knowledge alongside confidence and independence, whether your child is catching up, keeping pace, or ready to be stretched further.
Explore supportNot sure which fits? Help me understand your child, and I will suggest the right support.
Takes a few minutes to complete.
Ways Ruby supports families
Supporting the child behind the behaviour
Structured one-to-one programmes for confidence, friendships, resilience, transitions, emotional understanding and independence, for ages 7 to 18.
Teaching that understands the learner
One-to-one tuition for ages 7 to 13, including academic support and teaching for neurodivergent learners.
Entrance exam preparation, without the pressure
Focused preparation for 7+, 9+ and 11+ entrance exams, building technique and confidence alongside subject knowledge.
The best of both, shaped around your child
A bespoke plan combining coaching and tuition, tailored to exactly what your child needs.
Get in touch to talk through what your child needs and current pricing.
I start with the child.
Most support starts with the work. I start with the child. This is how every programme begins.
- 1
Understand
I start by looking beneath the behaviour. Not what is wrong, but what is really going on for this child.
- 2
Connect
I build a genuine relationship. A child who feels safe and understood is a child ready to learn and grow.
- 3
Build
With trust in place, I build skills, confidence and knowledge, at the child's pace and from their strengths.
- 4
Grow
Progress that lasts, because it is built on understanding and connection, not pressure.
This is educational and wellbeing support, not therapy or clinical treatment. Families seeking clinical or diagnostic support should speak with a registered psychologist, therapist, or their GP. I am happy to help point you in the right direction if needed.
A calm, personal presence for your family, from the very first call.
Over ten years working with children and families, nationally and internationally, I have learned to notice what sits beneath the surface. I would love to work with yours.
Or email me directly at hello@rubycole.co.uk.
Questions parents often ask.
Do you work online or in person?
Both. Ruby offers in-person sessions across North London, and online sessions for families across the UK and internationally, including expat families abroad.
What is coaching, and how is it different from tutoring or therapy?
Coaching supports the child behind the schoolwork. Where tutoring builds academic knowledge, coaching builds the things underneath it: confidence, friendships, resilience, managing worries, handling change, and understanding their own feelings and reactions. It is practical and forward-looking, always focused on where your child is now and where they would like to get to.
It is not therapy or clinical treatment. Coaching does not diagnose or treat mental health conditions. Instead, it gives children practical strategies, a genuine relationship, and space to grow in confidence, at their own pace. Many children simply need someone who understands them and helps them build the skills to thrive, and that is exactly what coaching offers.
If I believe a child would benefit from clinical support, I will always say so.
What ages do you work with?
Ruby works with children and young people aged 7 to 18. Tuition is for ages 7 to 13 and includes 7+, 9+ and 11+ entrance exam preparation. Coaching is available across the full 7 to 18 range.
Do we need a diagnosis or an EHCP?
No. This work sits in the space in between. Not therapy, not clinical, but education-led support that pays attention to the whole child. You do not need a diagnosis, an EHCP, or any formal label to be supported here.
What if my child won't engage?
Ruby has worked with a wide range of children, and building trust is the part she takes most seriously. Most children settle quickly. Some take a few sessions to feel comfortable, and that is completely fine. It teaches a child something valuable in itself: that relationships build with time, and that someone is willing to keep showing up.
How do you decide between tuition and coaching?
That's exactly what the free discovery call is for. Many families arrive unsure, or find the answer is a bit of both. Ruby will talk through what's happening for your child and suggest the approach that fits, whether that's tuition, Coaching, or a Build Your Own plan combining the two.
Do you work with my child's school?
Ruby is always happy to discuss this with families. If liaising with your child's school or SENCo would be useful, it's something we can talk through together on your discovery call and shape around what your child actually needs.
What happens if we need to pause or cancel?
Ruby asks for 48 hours' notice to reschedule a session. If something changes and you need to pause, just say, and she will work it out with you.
How much does it cost?
Rates depend on the type of support your child needs, whether that is tuition, entrance exam preparation, coaching, or a bespoke plan combining them. Ruby will confirm current rates when you get in touch, so you know exactly what to expect before anything is booked. Send an enquiry and she will come back to you personally.
Send an enquiry or email hello@rubycole.co.uk.
Are you DBS checked and safeguarding trained?
Yes. Ruby holds an enhanced DBS certificate and Qualified Teacher Status with formal safeguarding training.
Not sure where to begin?
Tell me about your child and I will help you identify the most useful next step.